THRIVE: a B2B sustainable technology platform

thrive database

Role: UX Design, Product Design and Strategy for ArcelorMittal R&D

Technology: UX research, UX design, Data visualization

Lesson Learned: How to conduct unconventional user research because users will rarely ever tell you what they really need

Highlights:

1

Thrive was a four month design project for the client ArcelorMittal and strategic European partners looking to test, collect data and showcase their most radical innovations.

2

The task was to design a service that would gather data on how users experience their products within a modular and sustainable space.

3

After dozens of partner and user interviews, we built a business network and sustainable technology sharing platform in order to boost sustainable innovation and product development.

4

We designed a device that would unobtrusively collect guest data and interaction with products, compiled into a database accessable to all partners which works within a modular space to showcase their products. The devise is pre-programmed with guest preferences, objectives and profile, swaps contacts on tap, monitors heart rate and skin temperature and the amount of natural resources the wearer uses in the space.